BREAD & ROSES PROJECT · NEW YORK AND BEYOND

Not just a seat at the table. Power to change it.

Campaign strategy, grassroots organizing, ballot initiatives, and advocacy rooted in solidarity.

“Fear says nothing ever changes.
Hope says watch us.”
Christine Nicols, founder of Bread and Roses Project
Christine Nicols
Founder & Principal
Progressive Campaign ManagementPolitical & Movement StrategyCoalition BuildingCommunity Advocacy
Our purpose

Bread, roses, and the power to win.

People deserve more than survival. They deserve dignity, opportunity, joy, safety, and a real voice in the decisions that shape their lives.

The Bread & Roses Project is a progressive organizing and campaign strategy initiative founded by Christine Nicols. It draws on work across electoral campaigns, grassroots protest, reproductive freedom, racial justice, immigrant rights, and coalition organizing in New York.

Our approach connects the practical work of campaigns with the long-term work of building power: listening to communities, developing leaders, creating clear messages, and turning shared demands into organized action.

What we do

Strategy that meets people where they are.

01 / CAMPAIGNS

Campaign leadership

Campaign planning, voter contact strategy, volunteer mobilization, field operations, messaging, outreach, and election-cycle coordination.

02 / MOVEMENTS

Grassroots organizing

Community mobilization, direct-action planning, issue campaigns, public demonstrations, and sustainable local organizing.

03 / SOLIDARITY

Coalition development

Connecting residents, organizers, labor allies, advocacy organizations, and community partners around shared goals.

04 / COMMUNICATIONS

Message & media

Clear public narratives, press outreach, event communications, digital organizing, and materials that help people act.

05 / ADVOCACY

Rights & public policy

Organizing around reproductive freedom, racial and economic justice, immigrant rights, and an accountable democracy.

06 / CAPACITY

People-powered infrastructure

Volunteer onboarding, practical workflows, campaign systems, and community relationships that endure after election day.

The meaning behind our name

Why Bread & Roses?

Bread is what we need to survive: food, housing, healthcare, fair wages, and security. Roses are what we deserve beyond survival: dignity, joy, beauty, opportunity, and a meaningful voice in our future.

The phrase comes from the labor movement and is closely associated with the 1912 textile workers' strike in Lawrence, Massachusetts. Its message remains radical in its simplicity: people should not have to choose between making a living and having a life.

For the Bread & Roses Project, that means fighting for material change while building lasting community power. Not just a victory on Election Day, and never empty promises in place of results.

People-powered work

The work is in the streets, the rooms, and the conversations.

From voter outreach tables to community demonstrations and organizing with candidates, these moments are part of a longer story of showing up and building collective power.

Organizers and advocates together at a public event
Coalitions and community events
Campaign outreach at a public table
Field organizing and direct conversations
Public demonstration and organizing materials
Community advocacy and direct action

The Bread & Roses philosophy

Not empty promises.
Concrete change.

Too much of politics is designed to placate communities with reassuring words while leaving the structures that hurt them intact. We believe the measure of organizing is not whether people feel temporarily heard, but whether they gain a real say and see meaningful changes in their lives.

Fear says nothing ever changes.
Hope says watch us.

Campaign archivePast campaigns & ballot initiativesLeslye for Westchester · Mike Goldfarb · Chuck Park · Deanna Marino · Abir · San Francisco petition work · #StopStefanik Explore projects +
Electoral & ballot-initiative experience

More than one election.
More than one way to build power.

From managing a county legislature campaign to supporting candidates, petitioning, ballot initiatives, and organizing across states, this is work across different roles and years.

CAMPAIGN MANAGEMENT · 2026

Leslye Oquendo-Thomas

Campaign Manager for the Westchester County Legislature District 17 race. Voter contact, field operations, volunteer coordination, coalition partnerships, campaign communications, and public events. The campaign earned 2,087 votes on the Working Families Party ballot line.

Explore campaign resources
VOLUNTEER & GRASSROOTS CAMPAIGN WORK

Chuck Park

Volunteer engagement and participation in Chuck Park's Queens congressional campaign, alongside broader grassroots electoral organizing in New York City.

Campaign archive
CANDIDATE CAMPAIGN COLLABORATIONS

Deanna Marino, Abir & other candidates

Candidate-support, volunteer, and campaign-event experience from the wider organizing archive. Roles and dates differ by campaign and are not represented here as formal management contracts.

CANDIDATE ORGANIZING

Joshua Goldfarb & additional campaigns

Work across campaign organizing, election-related outreach and candidate relationships, with materials from multiple cycles and communities.

DIRECT DEMOCRACY · CALIFORNIA

San Francisco ballot initiatives

Petition circulation and ballot-access efforts, part of broader experience in public-facing field campaigns and direct democracy. The archive includes California petitioning photographs and materials.

PETITION OPERATIONS · MULTISTATE

Ballot access & signature gathering

Signature collection, petition-drive operations, training, and voter interactions across issue and candidate efforts. This includes work focused on precision, compliance, and ensuring voters understand what a petition would place on the ballot.

UPSTATE NEW YORK · COALITION ADVOCACY

#StopStefanik

Coalition and constituent organizing opposing Elise Stefanik, including demonstrations and public accountability actions. Christine's notes document work groups focused on community organizing and accountability.

Related coverage
ECONOMIC JUSTICE · ADVOCACY

Tax the Rich · Fund Our Future

Public-facing advocacy and organizing around equitable taxation, community investment and economic dignity, including protest messaging and mobilization planning.

Current workWhat I’m building nowBread & Roses · advocacy · nonprofit service · children and families View current projects +
POLITICAL & MOVEMENT STRATEGY

Bread & Roses Project

A home for campaign management, organizing, coalition-building, public advocacy, and political strategy across New York and beyond.

HAITI · NONPROFIT

Voice of the Children Foundation

Board service and humanitarian work in support of community-led initiatives for Haitian children and families.

Visit the foundation
CHILDREN & FAMILY SUPPORT

Miss Christine’s Merry Poppins

Child behavioral specialist work, support for children and families, and an independent professional project.

COMMUNITY & HUMAN RIGHTS

Advocacy and organizing

Immigrant rights, survivor-centered advocacy, women's rights, political participation, and community accountability.

Advocacy in action

Making the case.
Taking the microphone.

From public testimony and televised interviews to marches and street-level community organizing, advocacy means speaking up, making the issues visible, and insisting that people's rights are more than political talking points.

Television coverage identifying Christine Nicols as an abortion justice advocate
Abortion justice advocacyFeatured in a televised report as Christine Nicols, Abortion Justice Advocate.
Evening women's rights rally with microphones and demonstrators
Public demonstrationsOrganizing, speeches and community action.
Demonstrator displaying a Bans Off Our Bodies protest sign
Bodily autonomyWomen's and reproductive rights movements.

Christine's public advocacy includes organizing, public speaking, reproductive-rights campaigns and survivor-centered issues. Additional video clips and event photographs will be added as specific appearances are identified in the archive.

A record of advocacy

Human rights. Civil rights.
Community power.

Organizing is not confined to elections. It means showing up for the people most affected by policy decisions, standing against injustice, and building the relationships required to create durable change.

01 / IMMIGRANT RIGHTS

Immigration justice & community defense

Immigrant rights advocacy, know-your-rights education, work challenging detention and deportation, and support for people navigating asylum and immigration systems. Training notes include ICE encounters, access to counsel, and protecting constitutional rights.

02 / WOMEN'S RIGHTS

Reproductive freedom & abortion advocacy

Women's marches, reproductive-rights advocacy, and public mobilization for bodily autonomy. In 2020, North Country Public Radio documented Christine speaking at the Glens Falls Women's March and urging people to organize and vote.

Read the reporting
03 / RACIAL JUSTICE

Black Lives Matter & 518 AID

Demonstrations, organizing and community education against systemic discrimination in the Glens Falls and Fort Edward area. Local coverage documents Christine's role in organizing and developing 518 AID.

Read the coverage
04 / HUMAN & CIVIL RIGHTS

Community demonstrations & legal observation

Participation in public protests, legal-observer education, voter protection efforts, and civic organizing for equal treatment and accountability.

05 / ECONOMIC JUSTICE

Workers, housing & public services

Issue advocacy focused on dignity, affordability, and public investment, including Tax the Rich organizing and coalition work.

06 / ENVIRONMENT & DEMOCRACY

Environmental & community organizing

Public actions and coalition participation around environmental justice, democratic accountability, and sustainable local communities.

07 / SURVIVOR ADVOCACY

Domestic violence & sexual-assault advocacy

Advocacy for survivors of domestic violence and sexual assault, support for victim-centered responses, and a commitment to safety, dignity and access to resources. This is described as advocacy work without disclosing private survivor experiences.

Organizing practice

From the field to the microphone.

Campaigns are built through relationships, preparation, logistics, communication, and the willingness to do the unglamorous work.

Christine's résumé notes describe serving as co-chair of SWWPA, helping coordinate more than 50 community events and actions; recruiting and supporting volunteers; interviewing candidates; arranging venues, speakers and performers; coordinating public communications and press; and working with local officials, donors and community groups.

The notes also describe advocacy and coalition-building across election cycles, including work with progressive organizations and local candidates.

In the news

The public record.

Selected public references document parts of the work. More articles and campaign archives will be added as they are verified.

Black Lives Matter march and rally in Fort Edward

The Glens Falls Chronicle discusses Christine Nicols's role in organizing, community education, and the development of 518 AID.

View newspaper PDF

Laughs for Leslye campaign fundraiser

A public campaign event listing names Christine Nicols as a co-host alongside Leslye for Westchester and Jamaal Bowman.

View event archive

Women's March and the politics of collective action

North Country Public Radio reports on the march and quotes Christine urging people to rise up, volunteer and make their voices heard.

Read NCPR coverage
Founder & principal

Christine Nicols

Campaign manager. Organizer. Advocate.

An organizer who believes that political work should be accountable to the people it claims to serve.

Christine's experience spans electoral operations, coalition partnerships, community protests, and rights-based advocacy. Her work combines on-the-ground organizing with communication, strategy, and the practical systems that help volunteers and communities turn conviction into collective action.

Working across New York and beyond.

Beyond the campaign trail

Connect. Follow. Collaborate.

Bread & Roses Project is part of a wider practice of organizing, community advocacy and work alongside grassroots movements. Explore the related work or get in touch about campaigns and partnerships.

COMMUNITY & HUMANITARIAN WORK

Voice of the Children Foundation · Haiti

A separate Haitian nonprofit supporting education, nutrition, community-led projects and opportunity for children and families in Haiti. Christine serves on the foundation's Board of Directors.

Visit Voice of the Children
SOCIAL MEDIA & VIDEO

Instagram & TikTok

Follow the work, from campaign trails and community actions to daily organizing and advocacy.

TikTokQueen Christine N
InstagramChristine E Nichols

Profile names confirmed. Direct account URLs will be added when the exact handles are verified.

CHILDREN & FAMILY SUPPORT

Miss Christine’s Merry Poppins

Christine’s child behavioral specialist work, focused on helping children and families through individualized support, care, and connection. A distinct professional project from the nonprofit and campaign work.

Dedicated webpage link to be added once verified

CAMPAIGN ARCHIVE

Leslye for Westchester

Campaign information and organizing resources from the 2026 Westchester County Legislature election.

Visit campaign resources
CONTACT

Start a conversation

Partnerships, field strategy, public action, community outreach and campaign work.

breadrosesproject@gmail.com
Get in touch

Let's build something that matters.

For campaign collaborations, community organizing, strategic partnerships, and press inquiries, reach out to Bread & Roses Project.

Email the Project