01 / CAMPAIGNS
Campaign leadership
Campaign planning, voter contact strategy, volunteer mobilization, field operations, messaging, outreach, and election-cycle coordination.
INDEPENDENT CAMPAIGN & MOVEMENT STRATEGY · NEW YORK
Bread & Roses
Project
Campaign management, ballot initiatives and access, political strategy, and social movement organizing grounded in solidarity.
Experienced field leadership, strategic communications, coalition building, and practical organizing for candidates, communities, and movements.
FEAR SAYS NOTHING EVER CHANGES. HOPE SAYS WATCH US.
Bread for dignity.
Roses for a life worth living.
Progressive Campaign ManagementPolitical & Movement StrategyCoalition BuildingCommunity Advocacy
Our purpose
Bread, roses, and the power to win.
People deserve more than survival. They deserve dignity, opportunity, joy, safety, and a real voice in the decisions that shape their lives.
The Bread & Roses Project is a progressive organizing and campaign strategy initiative founded by Christine Nicols. It draws on work across electoral campaigns, grassroots protest, reproductive freedom, racial justice, immigrant rights, and coalition organizing in New York.
Our approach connects the practical work of campaigns with the long-term work of building power: listening to communities, developing leaders, creating clear messages, and turning shared demands into organized action.
What we do
Strategy that meets people where they are.
02 / MOVEMENTS
Grassroots organizing
Community mobilization, direct-action planning, issue campaigns, public demonstrations, and sustainable local organizing.
03 / SOLIDARITY
Coalition development
Connecting residents, organizers, labor allies, advocacy organizations, and community partners around shared goals.
04 / COMMUNICATIONS
Message & media
Clear public narratives, press outreach, event communications, digital organizing, and materials that help people act.
05 / ADVOCACY
Rights & public policy
Organizing around reproductive freedom, racial and economic justice, immigrant rights, and an accountable democracy.
06 / CAPACITY
People-powered infrastructure
Volunteer onboarding, practical workflows, campaign systems, and community relationships that endure after election day.
Experience, organized by the work
Three disciplines. One commitment to building power.
From managing an election to qualifying a measure for the ballot to organizing for civil rights, the work takes different forms. Explore the projects, field experience and public record behind each.
01 · Campaign Management & ElectionsLeadership, field operations, candidates and voter contact02 · Ballot InitiativesPetition operations, signature gathering and direct democracy03 · Social Movements & AdvocacyRights work, mobilization, rapid response and public accountability
From the archive: 100 years of women’s voting rights · January 6 election-accountability speech
The meaning behind our name
Why Bread & Roses?
Bread is what we need to survive: food, housing, healthcare, fair wages, and security. Roses are what we deserve beyond survival: dignity, joy, beauty, opportunity, and a meaningful voice in our future.
The phrase comes from the labor movement and is closely associated with the 1912 textile workers' strike in Lawrence, Massachusetts. Its message remains radical in its simplicity: people should not have to choose between making a living and having a life.
For the Bread & Roses Project, that means fighting for material change while building lasting community power. Not just a victory on Election Day, and never empty promises in place of results.
The Bread & Roses philosophy
Not empty promises.
Concrete change.
Too much of politics is designed to placate communities with reassuring words while leaving the structures that hurt them intact. We believe the measure of organizing is not whether people feel temporarily heard, but whether they gain a real say and see meaningful changes in their lives.
Fear says nothing ever changes.
Hope says watch us.
Campaign archiveLeslye for Westchester · Mike Goldfarb · Chuck Park · Deanna Marino · Abir · San Francisco petition work · #StopStefanik Explore projects +
The person behind the work
Christine Nicols
Campaign manager. Political strategist. Community organizer.
An organizer who believes that political work should be accountable to the people it claims to serve.
Christine's experience spans electoral operations, coalition partnerships, community protests, and rights-based advocacy. Her work combines on-the-ground organizing with communication, strategy, and the practical systems that help volunteers and communities turn conviction into collective action.
Working across New York and beyond.
Beyond the campaign trail
Connect. Follow. Collaborate.
Bread & Roses Project is part of a wider practice of organizing, community advocacy and work alongside grassroots movements. Explore the related work or get in touch about campaigns and partnerships.
Voice of the Children Foundation · Haiti
A separate Haitian nonprofit supporting education, nutrition, community-led projects and opportunity for children and families in Haiti. Christine serves on the foundation's Board of Directors.
Visit Voice of the ChildrenInstagram & TikTok
Follow the work, from campaign trails and community actions to daily organizing and advocacy.
Profile names confirmed. Direct account URLs will be added when the exact handles are verified.
Miss Christine’s Merry Poppins
Christine’s child behavioral specialist work, focused on helping children and families through individualized support, care, and connection. A distinct professional project from the nonprofit and campaign work.
Dedicated webpage link to be added once verified
Leslye for Westchester
Campaign information and organizing resources from the 2026 Westchester County Legislature election.
Visit campaign resourcesStart a conversation
Partnerships, field strategy, public action, community outreach and campaign work.
breadrosesproject@gmail.comGet in touch
Let's build something that matters.
For campaign collaborations, community organizing, strategic partnerships, and press inquiries, reach out to Bread & Roses Project.